MakeSenz is a Brussels-based organic 'slow' cosmetics brand that embraces simplicity and approachability with ingredients that are sincerely good for you. We were contacted to redesign their labels, help with their art direction and rework their brand guidelines. At the time, what was absent from their brand was their determination to educate people about cosmetics. So, we came up with the idea to include top tips for the consumers on their packaging. Another challenge we faced was to effectively communicate a wealth of information in three languages (French, Dutch, and English) within the confines of limited packaging space without adding packaging. After the development of the packaging, we helped define their art direction for the photography to represent and translate the brand's handcrafted and ritualistic ethos with the people at their core.